(Senior) Channel Marketing Specialist (m/f/d)

Your Responsibilities:

• Develop and execute country-specific channel marketing plans for Omada by TP-Link in Germany and Austria to strengthen partner engagement, generate end-customer demand, and contribute to sales pipeline growth.
• Collaborate with sales, product, and central marketing teams to deliver integrated campaigns within budget, prioritizing activities with measurable ROI.
• Develop targeted account-based marketing programs for strategic distributors, resellers, and solution partners.
• Localize and manage website and marketing content using content management systems, ensuring relevance for local markets, brand consistency, and a positive user experience.
• Manage partner MDF activities, including budget negotiations, joint planning, campaign execution, cost tracking, performance measurement, and ROI analysis. 
• Build and maintain strong partner relationships to drive engagement, loyalty, and channel sales growth. 

Your Profile:

• Degree in Marketing, Business Administration, Economics, or a comparable field.
• Several years of experience in B2B marketing is required; experience in the technology industry is considered an advantage.
• Experience in demand and lead generation, CRM systems, and marketing automation tools. 
• Excellent communication and stakeholder management skills. 
• Fluency in German and English, both written and spoken.

What we offer:

• An independent role with growing responsibilities in an innovative, and market-leading international company. 
• A friendly and motivated team and excellent opportunities to develop yourself within the company.
• Partial home office possible (1 day per week).
• An attractive salary with target-related OTE bonus.
• 25-30 annual holidays, increasing with company tenure & 1,5 additional company holidays in between christmas and new years eve.
• Company pension scheme (betriebliche Altersvorsorge).
• Good incentive plan including monthly food voucher, voucher for birthday, presents for on- and offboarding, marriage, childbirth, company anniversary, International Women’s Day, and so on.
• Employee referral award. 
• Regular team events (monthly tea time, quarterly team building, Christmas party, etc.).
• Ergonomic office chairs and height-adjustable workplaces.
• Modern office with free parking places.
• Free drinks and good tea and coffee.
• Employee discounts on our wide range of our products.