The HEINEKEN Company
Trade Marketing Channel Manager Modern Trade
Employment
Not statedLevel
Not statedCategory
MarketingCountry assessment
Not doable from Austria because it is tied to an office and never says it can be done remotely.
Our assessment is guidance. Confirm arrangements with the employer.
Job description
Position: Trade Marketing Channel Manager – Modern Trade
Reports to: Trade Marketing Manager What kind of profile are we looking for? University degree in Economics, Management or similar Minimum 5 years of experience in Brand, Category or Trade Marketing management (FMCG is a plus) Advanced MS Office skills Fluent English , written and spoken Driver’s license Excellent negotiation and communication skills, strong team spirit and collaboration mindset Where will you make a difference?
Lead the Modern Trade channel strategy and translate brand priorities into growth-driving customer plans. Build impactful customer activations, shopper programs and Joint Value Plans (JVPs) with key retail partners. Drive category growth through Category Management, PICOS standards and execution excellence at the point of sale. Manage trade investments and optimize channel performance through data, insights and ROI analysis.
Deliver successful innovation launches and commercial initiatives through strong cross-functional collaboration. Identify new growth opportunities and turn shopper, customer and market insights into business results. What we bring to the table? International environment built on respect, inclusion and collaboration Opportunity to work with motivated, supportive colleagues Continuous learning & development opportunities Culture driven by quality, responsibility and passion Benefits for employees Private health insurance FitPass membership Reimbursement for children’s schoolbooks Complimentary beer packages during the year Financial support for newborn children New Year gifts & bonuses for children Free festival and sports games tickets Family Care Program