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Coins.ph

Global Head of Marketing

Marketing

Employment

Not stated

Level

Not stated

Team

Growth / Marketing
Not doable from Austria

Country assessment

Not doable from Austria because the employer's own board marks it as not remote.

Our assessment is guidance. Confirm arrangements with the employer.

Job description

Responsibilities

  • Partner with senior leadership team to define Coins' marketing strategy and build a better image around the world
  • Lead international/local GTM and event activation efforts  and build a team to execute on the marketing strategy to launch and drive Coins adoption at scale in our target markets
  • Lead all global PR, event operations including agency management, channel management, KOLs, budgeting, and industry partnership prioritization.
  • Manage the global community to drive the user growth to work with the local teams.
  • Lead the global digital marketing teams to manage a better P&L on SEO, paid adds and etc.
  • Clearly define and drive alignment around targets and ensure the team’s individual outputs and deliverables can meet company goals.

Requirements

  • 8+ years of experience in marketing within an agency,  tech company, or financial services organization.
  • Must to have crypto industry background.
  • Experienced in Philippines market, and others such as EU, AU, Asia.
  • 2+ years in managing global crypto marketing team.
  • Tough, practical and flexible leader who can thrive in a very high-pressure environment.